Turning Website Visitors into Customers

Tue, 21 Apr 2015 11:00 - 16:00 JST

Shibuya Hikare main entrance (1F)



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Ticket ¥27,000 prepaid
Early Bird Discount Ticket ¥13,000 prepaid
Your ticket includes entry to the seminar, a seminar manual, soft drinks and snacks.


Turning Website Visitors into Customers
The cornerstone of Internet Marketing is building an email list by capturing website visitors. And then turning the email list subscribers into customers.

You can also use Internet Marketing to turn customers into repeat customers. And you can motivate your repeat customers to promote your business for you, either by asking them to refer new customers, or by getting testimonials and case studies from them.

At this seminar you'll work on the three types of emails needed to:
(1) Start a conversation with a prospective customer
(2) Promote a product, service or event
(3) Nurture a long term relationship so you get repeat business

You'll also build a funnel so you can capture email addresses from your website visitors.

The end result of all this is that you'll create a group of people who know you, like you and trust you. People who are happy to buy products and services from you again and again.

What others have said about the instructor, Matthew Dons:

"Matthew is a source of business inspiration. His marketing knowledge has proven invaluable to me in gaining new insights and ideas to break through old habits and ways of thinking. Matthew's classes are a clever combination of theory, practical advice, real-life examples and detailed case studies, all grounded in timeless marketing truths. The calibre of his ideas and research reflects itself in the type of people his seminar attracts. I always leave his classes with new energy and determination to apply his lessons to my work and clients."
Tyler Harder, Co-founder & Director, Enterprise Solutions Division
K.K. Tsunago

"Matthew's seminars are full of interesting, practical and innovative ways to improve how you structure, showcase and market your business. They're chock full of practical tips, there's plenty of research and to-do ideas for later and it also facilitates value creation between us students; as we share ideas, real life stories and how to's with each other. ”
Angela Ortiz, Director of OGA For Aid

"As an artist, I had no business background, but I could find everything I needed at I Love Marketing Tokyo[Matthew's coaching group]: a coach, bringing in useful knowledge for small business, based on tested strategies and experience; classmates who are serious about improving their marketing skills and eager to share their accomplishments; and lots of practical ideas to take home and increase the efficiency of my studio's projects. To put it short, business and marketing are not difficult when you don't make mistakes due to common beliefs."
Angelo Levy, Manga Artist

"Marketing is such a vast topic, when starting up a new project or company it may be kind of overwhelming. Thanks to Matthew, everything is not only very enjoyable but mostly you can come up with practical actions to take right away. Those classes are precious occasions to share information with great people!"
Antony Tran, President of PhotoLife14

(1) Is there a guarantee?
Of course! If you feel the seminar didn't live up to your expectations, just ask for your money back. No questions, no hard feelings, no embarrassment.

(2) Can't I just get someone else to do Internet Marketing for me?
Yes and no. First you must know what you need, and what results you want.
If you don't have a clear strategy there are many IM companies who will gladly take your money, but it will fail to give you any results.
A consultant or coach can help you but you still need to know the right questions to ask.

(3) How long will all this take?
If you outsource, it may just take an hour every month to check on the results and update the instructions if necessary.
If you're doing it yourself you should either do a couple of minutes each day, or do your content in batches. Don't just do it randomly because you'll get frustrated, and you won't get good results.

(4) Can I really use Internet Marketing myself?
I don't have a team! My startup is just me...At this seminar you'll discover how to build an Internet Marketing system by joining technologies together. The system you create will work for you, all the time. Forever. With just a little help from you from time to time.

(5) When is the seminar?
The seminar is on Tuesday, 21st April, 11am-4pm.

(6) Where is the seminar?
The seminar is in Shibuya, near the Shibuya Hikarie fashion building. Meet 10:50am, outside Shibuya Hikarie, at street level.

(7) Will refreshments be provided?
Yes, there will be snacks and soft drinks.

(8) Is there a discount if I buy my ticket early?
Yes. Register before Saturday, March 18th April (23:55) and choose the "EarlyBird Discount Ticket". It's just 13,000 yen, saving you 14,000 yen.

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Serious, effective marketing to help your startup. Attract more of the right customers. Attract fewer bad customers. Keep the good customers for longer. And build customer value. Which of these 5...

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